Our sustainability mission
We’re always looking to do things better — be it design, making, workplace, social or environmental.
Sustainability is built into our design DNA. Our products eschew seasonality, complement any interior, and are made to last. All new additions to our range are designed to be useful and complement existing designs. We believe in conscious and responsible consumption, and this starts with good design.
Climate Neutral since 2020
Mud Australia has always been dedicated to reducing our environmental footprint. Since 2019 we’ve worked with South Pole to measure our annual greenhouse gas emissions (GHG). All of our processes are reviewed to further minimise environmental impact. Any emissions that cannot be practically avoided is offset and ambitious reduction targets put in place to minimise our footprint moving forward.
We are proud to not only be a carbon neutral company, but also climate neutral – which means we account for all GHGs in addition to carbon dioxide.
How does our GHG footprint measure up?
South Pole calculated a total GHG footprint of 797.22 tCO2e (metric tonnes of carbon dioxide equivalent) between July 2020 to June 2021 — a 26% reduction from the previous year.
For perspective, 797.22 tCO2e equates to either:
- Powering 155 homes with electricity for one year
- Driving 172 cars for one year
- Charging 96,975,950 smartphones for one year
Source: EPA Greenhouse Gas Equivalencies Calculator (2022)
Minimising our Impact
We are constantly working to make our workspaces and operations greener. We do this through:
Making Product Locally in Australia
Good design starts with conscious and responsible consumption. By managing the entire process in our Sydney studio, from design to finished product, we make a meaningful impact on our team, customers and the environment.
By having full control of the production process, we can ensure our products meet the highest production standards in terms of safety, materials, usage and waste minimisation. We undergo annual environmental dust testing and provide appropriate PPE for any tasks where it is required. All of our glazes and stains are non toxic, keeping our team and customers safe.
Producing locally also allows us to minimise landfill and repurpose any pieces that don’t meet our production standards — either by our recycled Terrazzo Trivet collection or selling our imperfect pieces via our seconds sale.
We have a 100kW solar system installed on the roof of our studio in Sydney. This produces approximately 30% of our manufacturing energy consumption. In addition to this, we have installed LED lighting throughout our spaces and divert excess heat produced by our kilns in the firing process into our production space to dry moulds and products.
We have committed to sourcing 100% of our electricity from renewable sources by June 2024.
We tackle waste minimisation in 3 stages; production processes, fired porcelain and studio waste. During the production process we collect all trimmings, spills and broken greenware to be remixed and recast. We also produce a range of 100% recycled porcelain for trade clients. Fired porcelain seconds are stored and sold in our annual seconds sale with broken pieces upcycled into our zero waste Terrazzo collection.
Our studio waste is minimised by a vigilant internal recycling policy from compost to soft plastics — we’re even able to recycle our end of life plaster moulds.
Read more about how we recycle clay and repurpose broken pieces here.
Water is at the core of each of our processes - from mixing clay, to sponging and trimming, to cleaning our workstations at the end of the day.
To reduce our water consumption, we installed internal rain tanks for use in our production area. We also have a strict water filtration system in our clay studio to ensure that the water leaving our studio is clean and won't contaminate the environment.
In 2018 we replaced our plastic foam protective packaging with 100% biodegradable and compostable paper based packaging. This clever design is die cut and concertinas when stretched to create a soft cushion paper wrap. When you receive your Mud Australia package in the post, you can dispose of the wrapping in your backyard compost bin, kerbside recycling bin or bring it back to your nearest Mud Australia store for us to repurpose.
All of our gift boxes are Australian made and are now 100% paper — we’ve eliminated magnets, eyelets and plastic coatings to ensure they’re recyclable. The stock used is 80% post-consumer paper and printed using water based inks.
We have invested in two electric vehicles and aim to transition to an entirely electric fleet by June 2025. Once achieved, this will reduce our emissions by 6.79 tCO2e p.a.
Every team member’s transport to and from work is captured in our annual carbon audit. At our Sydney studio, we provide bike parking and shower facilities for our team. We encourage the use of public transport, bike riding or walking to work to reduce our carbon footprint.
Maritime shipping is the world’s most carbon-efficient form of long distance transport. Where possible, we use sea freight over air freight to minimise emissions.
We have committed to reducing our airfreight from our production facility to our international retail stores and customers by 60% by June 2025, removing 25.5 tCO2e p.a.
Our Rescued Clay Collection
Mud Australia’s Rescued Clay Collection is a Carbon Neutral product, made entirely from rescued clay and handmade in our Sydney studio.
The trimmings and floor spills from our porcelain slip casting are collected, filtered and aged before being cast into new recycled product diverting 1,500L of clay from landfill annually.
The collection is available for trade customers in a mid-grey colour, which varies slightly from batch to batch depending on the content of the recycled clay. The surface is left unglazed and hand sanded to provide a smooth matte finish.
Mud Australia Rescued Clay Collection at Re - Sydney. Photography by Nikki To.
Our Zero Waste Terrazzo Trivet Collection
Determined to create an inventive use for our broken ceramics, our Founder and Creative Director Shelley Simpson, reached out to Brisbane based company, Five Mile Radius to utilise broken porcelain pieces as aggregate in their upcycled concrete products.
The resulting Terrazzo Trivets stand alone as design objects, while also providing protection to more fragile surfaces. Each piece is backed with recycled PET felt and is packaged in a reusable PET felt pouch.
Climate Action projects
We compensate for our unavoidable emissions by purchasing carbon credits certified to internationally recognised standards.
Our climate action partner South Pole has worked in over 40 countries to develop over 700 climate action projects that avoid, reduce or absorb greenhouse gas (GHG) emissions. We work with South Pole to support renewable energy and wastewater initiatives that offset our emissions and we also support a project which protects our local biodiversity here in Australia.
Mount Sandy Conservation, South Australia
The Coorong National Park and Lakes Alexandrina and Albert are the meeting point where the Murray, Australia's largest river feeds into the Southern Ocean. This region features some of the country's most breathtaking landscapes, however the land surrounding these national treasures has been largely cleared for agriculture.
The Mount Sandy project ensures permanent protection for a regionally and culturally important pocket of biodiversity-rich land in partnership with its Traditional Owners. Local birds, animals and plants flourish undisturbed, while native plants for revegetation will be supplied by the local nursery at Raukkan Aboriginal Community, a self-governed Indigenous community 50 kilometres northwest of the project site. Raukkan community members are also employed for onsite works including vegetation monitoring and mapping, fencing, and pest and weed control.
- 5 job opportunities for Indigenous Ngarrindjeri Australians.
- Partnerships for reconciliation between non-Indigenous Australians and Ngarrindjeri Traditional Owners for conservation management.
- 200 hectares of strategic habitat protected and registered on the South Australian Native Vegetation Council Credit Register.
Photo courtesy of South Pole.
Prony Wind Tower, New Caledonia
Islands of the Pacific Ocean like New Caledonia face serious environmental and socioeconomic pressures that are exacerbated by climate change. Pacific Island nations are already severely affected by extreme weather and climate variability, and their inhabitants are amongst the world's most vulnerable communities to the growing effects of climate change — in New Caledonia, 80% of energy demands are met by fossil fuel power plants.
The Prony Wind Power project involves six wind farms located at two different sites on the island of New Caledonia that supply electricity to the local grid. The Kafeate and Prony sites consist of 116 wind turbines with a total capacity of 31 MW, with an estimated yearly production of 40 GWh of emissions-free, renewable electricity.
By displacing greenhouse gas emissions from fossil fuel power plants with renewable electricity, Prony Wind Power is helping to drive the clean energy transition in regions where there are not the resources to do so. The project has also boosted local economies by creating job opportunities both in building the wind farm and also running it. It has also spread technological know-how and awareness of climate issues across the island. Prony’s success is a tribute to the viability and value of sustainable development in small island nations, promoting climate action, and ultimately increasing climate resilience in the Pacific Island region.
- 40,000 MWh generated on average annually, providing a clean alternative to fossil fuels.
- 36,000 tonnes of CO2e mitigated on average annually.
- 26 jobs created for the maintenance and operation of the project, most filled by island nationals.
Photo courtesy of South Pole.
Sahamitr Wastewater Treatment, Thailand
Tapioca starch production is a large industry in Thailand. However, the starch production process produces great amounts of wastewater which, when stored in large open lagoons, produces the harmful greenhouse gas methane. This gas is not only damaging to the atmosphere but also creates an unpleasant smell in communities surrounding the starch factory.
By capturing the methane emissions from wastewater storage, the Sahamitr Wastewater Treatment project creates a sustainable resource for generating thermal energy and electricity.
The project provides employment to the local community and has a positive impact on the local environment by improving the air quality.
- 161,581m3 of wastewater is treated annually, which can be recycled for further use in the factory.
- Jobs are generated in project construction and operation - boosting the local economy.
- 8,061 tCO2e reduced annually by providing a sustainable fuel source and removing methane emissions from the atmosphere.
Photo courtesy of South Pole.